Marketing, Branding & Design
With decades of experience, Electronic Ink’s designers will help you communicate clearly and effectively with your target audience. Identity packages, web sites, logos, magazines, brochures, collateral, directories – whatever your business needs, we deliver first-rate, creative designs that are impactful and affordable.
Using carefully edited copy, color and imagery, we create a visual representation of your ideas and business in ways that are perfectly suited to your target audience.
We offer the following marketing, branding, and design of:
- Annual reports
- Business cards/letterhead
- Post cards, mailers, and door hangers
- Bumper stickers
- Banners, exhibit, and kiosk displays
Electronic Ink provides design, layout, and production services for independent publishers at competitive rates. We work closely with you to develop design standards that complement your content and audience. We also work with your advertisers to create ads that are eye-catching and reasonably priced.
You supply your vision and content, we do the rest. Electronic Ink takes care of the entire production process, from planning to press.
We provide a full range of services for all printed materials, including:
- Community newspapers
- Parks & rec department guides
- Niche publications
- Lifestyle magazines
- Association newsletters
- Professional journals
- Higher education directories
- Real estate guides
- Industry newspapers
Today, it’s not just about having a web site – that site needs to be part of an effective web strategy for you or your business. We hand-code websites that are optimized to today’s web standards so your site loads efficiently, is cross-platform compatible, and is more easily indexed for search engine optimization (SEO).
With experience in HTML, CSS, JQuery, PHP, and CMS platforms like WordPress and Joomla, we build your site on a sturdy foundation, and ensure that it operates well in the long-term. We combine technical expertise with a clear sense of design so your site doesn’t just function well, but looks good doing it.
And because no website should gather dust, we work with you to keep your content fresh and up-to-date.
The professionals at Electronic Ink will assist you with almost anything web-related, including:
Social Media Management
We can help you integrate social media into your business strategy. Today it’s Twitter, LinkedIn, Facebook and Tumblr. Tomorrow it will be something else. We’ll stay on top of what’s current and what’s up-and-coming. We’ll help you figure out which social media platforms fit your business and audience, and help you maximize your resources so you’re directing your focus on the most effective avenues.
Advertising & Campaigns
A two-dimensional ad is just the beginning. Starting with your brand identity, we craft a strategy that pinpoints your customers and reaches them wherever they are. Using email blasts, social media campaigns, mailing list management, and good old-fashioned print, Electronic Ink creates a cohesive message with a fresh, attractive look so you can get on with the business of selling your product or service.
Our ad and campaign services cover the following:
- Ad design for magazines, newspapers, and web
- Email list management
- Targeted email campaigns
- Analytics campaigns (including Google Analytics and Zoho CRM)
- Google Local